A New Project: Roast Kitchen, NYC
December 2, 2013
American Design Language worked on every aspect of the Roast Kitchen brand from initial idea creation, naming, logo, branding, signage, print and packaging materials.
Roast Kitchen just launched their first location in Times Square, serving New Yorkers a delicious and healthy, fast-casual option for lunch and dinner. We are thrilled by their success, made visible by lines out the door after only a few weeks of operation. We continue to work on marketing materials, web and social media. Four more Roast Kitchen NYC locations will open in 2014.